Search Engine Optimization Articles

Recent Posts

301 Redirect Methods and Examples

301 Redirect Methods and Examples

What is a Redirect? Redirect is a way to redirect users and search engines from one url to another. 301 Moved Permanently 301 Redirect is  permanent. It allows preserving about 90-99% of a search engine rank. This redirect indicates that the page was moved to a new address and that the old url will be …

Read More »
DMOZ in 2005

DMOZ in 2005

The rewards for being listed in DMOZ can be good, but getting listed can take a very long time. This article explains why, and why you may be the one who caused some of the delay.

Read More »
Doorway Pages & Links – Strategy 2

Doorway Pages & Links – Strategy 2

Linked Doorway Pages – Strategy 2 This entails turning an existing content page into a doorway page and creating some user-viewable content pages to accompany it. The idea is to pick the most suitable existing content page for a particular target searchterm, and then build up its weight/relevance for the …

Read More »
Doorway Pages & Links – Strategy 1

Doorway Pages & Links – Strategy 1

Linked Doorway Pages – Strategy 1 The same old doorway pages can be successful if enough of them are made, and if they are suitably linked between themselves and within the site. However, these pages often act more as support pages for existing content pages than doorway pages in their …

Read More »
spam in the facts

Search Engine Optimization Spam the facts

A number of search engine optimization techniques are considered by some people to be spam. It is probable that most of these people form their opinions on the basis of what they read in forums, rather than by thinking things through for themselves. This series of short articles explains the facts about some of the so-called search engine optimization spam techniques, and shows why they are neither wrong nor unethical, and cannot realistically be regarded as spam.

Read More »
Spam cloaking

Search Engine Optimization Spam “Cloaking”

Cloaking is the technique of returning different pages to search engines than to people. When a person requests the page of a particular URL from the website, the site's normal page is returned, but when a search engine spider makes the same request, a special page that has been created for the engine is returned, and the normal page for the URL is hidden from the engine - it is cloaked.

Read More »
SEO Spam Auto Redirecting

Search Engine Optimization Spam “Auto-Redirecting”

The facts about Auto-Redirecting. The facts about Auto-Redirecting. Auto-Redirecting is the technique of automatically sending surfers to a different page. Usually, the browser receives a page which contains the code to automatically load a different page. It is possible for the page to be switched at the server so that the browser receives only one page, but auto-redirecting usually means receiving a page which automatically moves the surfer on to a different page.

Read More »
Search Engine Optimization Spam Doorway Pages

Search Engine Optimization Spam “Doorway Pages”

Doorway Pages: the facts Traditional Doorway Pages are web pages that have been created for the sole purpose of ranking highly in the search results for one or two searchterms, and are not normally an integral part of the website. If search engines didn’t exist, neither would doorway pages.Some search …

Read More »
Doorway Pages & Links

Doorway Pages & Links

Before Google's link-based PageRank came onto the scene, doorway pages were the most effective of the search engine optimization techniques. But with links now playing such a big role in rankings, are they as effective as they used to be?

Read More »
About DMOZ

About DMOZ

The rewards for being listed in DMOZ can be good, but getting listed can take a very long time. This article explains why, and why you may be the one who caused some of the delay.

Read More »