For over 12 years we convert psd to responsive html. You give us quality Photoshop layout and we convert psd file to html template. As a result, you get browser compatible, pixel perfect, W3C Valid, HTML5 / XHTML / CSS markup SEO with load speed optimization included.
In 2015-2016, Google began taking into account the speed of the site’s load time on different devices in search results, since just a few extra seconds of waiting on page to load can scare the user away and they might go to another site. This is especially important for those who open the site from mobile devices, because the connection speed and power they have is much weaker than a usual PC. In order to minimize page loading speed we use file compression and caching algorithms, use optimal image formats and optimize images, of course, without loss of quality.
Most of the time we are using SCSS preprocessor, which has established itself as the most universal at the moment. But we also have experience working with SASS, LESS, STYLUS in projects. Preprocessors and 7-in-1 pattern allow to speed up development process, provide code flexibility and ease of future support, by other developers included, since most projects continue to advance and scale throughout their entire life cycle and our task is to create a foundation that will be flexible and have ease of change in the future.
We value and respect the designers’ work, therefore, so that the pages we slice won’t differ from the layout design, we use special utilities such as Pixel Perfect, which allows us to compare the layout with sliced page pixel by pixel. And in the layout we will always fix small flaws with text alignment, grid and typography, because accurately calibrated typography always raises the project a level higher.
It is no secret, that the website should be well displayed in all modern browsers on all possible devices, and for this you need to know the subtleties of each OS and browser features. And we know them. We know, for example: on iPhone, in order to prevent whole page zooming in when a text input is focused, it’s enough to set an appropriate font size; on Desktop, to get perfect smoothness of animations with 60fps, only certain css-properties need to be changed; We even remember how to make border-radius work in Internet Explorer 8, although we hope it won’t be necessary.
In order for the search engine to correctly and quickly process the content of the site’s code, it is important to ensure that the code is «understandable» to it and does not contain errors. The W3C standard defines general rules for writing HTML code, that search bots are guided by, and semantic code lets them read not only the page’s text but logical structure of the site as well. For example, when search engine sees the «nav» tag it immediately understands that this is navigation panel and will index the links in it faster and they will gain more SEO weight.
We create responsive layout for all screen sizes from old smartphones with small resolution to modern large monitors with different aspect ratios. If the project’s architecture requires it, we do adaptive layout – different versions of a site, to make site’s usability much more comfortable and avoid unnecessary information being loaded for each version.
We take into account the features of devices to make the interface convenient for all users, and the picture quality to always look best. We optimize fonts and images in accordance with device’s resolution and dpi, including retina displays. So your photos will not be blurry and text will easily be readable from any screen.
To speed up development and for project’s flexibility we use such frameworks as Bootstrap, Foundation, UIkit, Materialize, etc. They allow for better code structure and to scale and modify the project in the future, and also helps different developers, that have experience with framework, to quickly find a common language and make changes without fear of breaking the already written code. And the already-made framework components allow to quickly add new elements in the future, even if they were not provided in previous design.
Using the standards of microformats (http://microformats.org/) and Schema.org (https://schema.org/), you can achieve a much better ranking of the site by search engines, also to display special widgets in Google’s search results, such as product from online-shop widget, contacts widget for brand queries, event widget and many others that will be displayed at top of organic search and attract users’ attention.
Most devices currently have dpi greater than 1 and high ppi, including retina displays, ppi of which is 250-300 and higher. In order for pictures’ quality to always be on top, without performance loss, we use svg-sprites, different image size upload depending on the device, and make all decorative elements, if possible, using css tools.
For many years, Photoshop was a universal tool for creating layouts, and HTML, CSS, PSD in pack – the standard in web development. At the moment, there are newer and more convenient tools for creating layouts and wireframes, but PSD is still a popular format, especially for small projects and landing pages, where image quality and image processing are more important than the complex structure of the service, because Photoshop has no equals in image editing. Thus, for small projects, it makes no sense to use two or more different tools for working with the layout (the photos are processed in one editor, and then transferred to another editor, where the layout is created).
Therefore, one of the main requirements for a web developer, at least in our studio, is the correct slicing Photoshop to HTML template ability, as well as knowledge of the intricacies and features of the editor, as well as basic Photoshop skills so that you can make any necessary changes to the layout.
If you want to reduce the cost and speed up coding from Photoshop to HTML5, you can provide an archive with already sliced images and icons that are used in the layout. This is useful if the designer has such an opportunity, and the code is needed ASAP. For this you can use special Photoshop tools, which can be found in File -> Export. Psd to Html coding in this case will take less time and the project will be ready much sooner.
If layout gets use of vector graphics, it is also better to prepare an archive with all SVG icons and SVG images to be sure that all graphics are ready for work. This is especially true for svg intended for animation.
Also, coding PSD to HTML process can be sped up, if project has a separate layout with typography and possible states of all elements. When such a layout is available, developer immediately sees all the basic elements and understands in advance, what is needed to be done and prepares a template for this in advance.
Almost always the price depends on complexity and amount of work. It varies drastically. That's why we have average fixed rate per hour from which we build upon when evaluating a project:
- The average developer rate for a new project is $25/h
- The average developer rate for maintenance and updates is $25/h
The design and implementation methods of each project are unique. Requirements also affect development speed. But if you take on average:
- The average development time of the first standard page is about 8-12 hours
- The average time for each subsequent page of the same project is 4-6 hours
Times may vary slightly depending on the complexity and specifications of the project.
We start working only after our manager discusses all the details of the project with you.