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Search Engine Optimization Spam “Cloaking”

Cloaking is the technique of returning different pages to search engines than to people. When a person requests the page of a particular URL from the website, the site’s normal page is returned, but when a search engine spider makes the same request, a special page that has been created for the engine is returned, and the normal page for the URL is hidden from the engine – it is cloaked.

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Search Engine Optimization Spam “Cloaking”

Cloaking is the technique of returning different pages to search engines than to people. When a person requests the page of a particular URL from the website, the site’s normal page is returned, but when a search engine spider makes the same request, a special page that has been created for the engine is returned, and the normal page for the URL is hidden from the engine – it is cloaked.

Search Engine Optimization Spam "Auto-Redirecting"

The facts about Auto-Redirecting. The facts about Auto-Redirecting. Auto-Redirecting is the technique of automatically sending surfers to a different page. Usually, the browser receives a page which contains the code to automatically load a different page. It is possible for the page to be switched at the server so that the browser receives only one page, but auto-redirecting usually means receiving a page which automatically moves the surfer on to a different page.

Doorway Pages: the facts Traditional Doorway Pages are web pages that have been created for the sole purpose of ranking highly in the search results for one or two searchterms, and are not normally an integral part of the website. If search engines didn’t exist, neither would doorway pages.

Doorway Pages & Links

Before Google’s link-based PageRank came onto the scene, doorway pages were the most effective of the search engine optimization techniques. But with links now playing such a big role in rankings, are they as effective as they used to be?

Auto-redirecting Methods and Examples

Various auto-redirecting methods and examples.

About DMOZ

The rewards for being listed in DMOZ can be good, but getting listed can take a very long time. This article explains why, and why you may be the one who caused some of the delay.